Upholding National Business Justice: The Urgency of the Good Faith Principle in Protecting Trademark Rights of Indonesian Business Actors
https://doi.org/10.35706/positum.v11i1.13739
Keywords:
Good Faith, Legal Consequences, Legal Liability, Legal Protection, Trademark CancellationAbstract
The principle of good faith is a fundamental element of Indonesia's trademark registration system, ensuring legal protection for trademark owners while preventing unfair competition. Nevertheless, disputes continue to arise from the registration of trademarks that are substantially similar to previously registered marks, as illustrated by the dispute between the SARI and SAIR trademarks in Decision Number 4/Pdt.Sus-HKI/2025/PN Niaga Smg. This study aims to analyze legal responsibility for trademark cancellation based on the principle of good faith and to examine the legal consequences of the court's decision for the parties involved. The research employs a normative juridical method using statutory and case approaches. Legal materials were collected through library research, including legislation, court decisions, books, and scientific journal articles, and analyzed using a descriptive qualitative approach. The results show that the panel of judges annulled the SAIR trademark registration because it was substantially similar to the previously registered SARI trademark and failed to satisfy the principle of good faith under Law Number 20 of 2016 concerning Trademarks and Geographical Indications. The decision resulted in the cancellation of the Defendant's trademark rights, the removal of the SAIR trademark from the General Register of Trademarks by the Directorate General of Intellectual Property, and strengthened legal protection for trademark owners acting in good faith. The study further demonstrates that the first-to-file principle is not absolute and must be balanced with an assessment of good faith to ensure legal certainty, justice, and effective trademark protection in Indonesia.
Downloads
References
Abld Thalibl dan Muchlisin, 2018, Hak Kelkayaan Intellelktual Indonelsia, Delpok: PT. Raja Grafindo Pelrsada.
Abldulkadir Muhammad, 2001, Kajian Hukum ELkonomi Hak Kelkayaan Intellelktual, BLandung: PT Citra Aditya BLakti.
Abldulkadir Muhammad, 2010, Hukum Pelrusahaan Indonelsia, PT Citra Aditya BLakti.
Agus Mardianto, “Pelnghapusan Pelndaftaran Melrelk BLelrdasarkan Gugatan Pihak Keltiga”, Jurnal Dinamika Hukum, Vol. 10 No. 1, 2010.
Asma Karim “Lelgal Standing Pelmelgang Hak Melrelk Telrdaftar Yang BLellum Dimohonkan Pelrpanjangan Kajian Putusan Nomor 139 K/Pdt.Sus HKI/2018”, Jurnal Yudisial, Vol. 13 No. 1. 2020.
Christablellla Augustinel dan R. Rahaditya, “Pelnelrapan Prinsip Itikad BLaik Dan Pelnyellelsaian Selngkelta Dalam Pelndaftaran Melrelk (Studi Putusan Pelngadilan Niaga Nomor 28/Pdt.Sus-Hki/Melrelk/2022/Pn Niaga Jkt.Pst)”, Nusantara: Jurnal Ilmu Pelngeltahuan Sosial, Vol. 11, No. 2, 2024.
David Tan, “Meltodel Pelnellitian Hukum: Melngupas dan Melngulas Meltodologi dalam Melnyellelnggarakan Pelnellitian Hukum”, NUSANTARA: Jurnal Ilmu Pelngeltahuan Sosial. Vol. 8 No. 8, 2021.
Darmadi Durianto, dkk. 2011, Stratelgi Melnaklukkan Pasar Mellalui Riselt ELkuitas Pelrilaku Melrelk, Jakarta: Grameldia Utama Pustaka.
Direlktorat Jelndral Industri Kelcil Melnelngah Delpartelmeln Pelrindustrian, 2007, Kelblijakan pelmelrintah dalam pelrlindungan hak kelkayaan intellelktual dan liblelralisasi pelrdagangan jasa provelsi di blidang hukum, Jakarta.
Dwi Atmoko, dkk, “Hukum Hak Kelkayaan Intellelktual”, Malang: Litelrasi Nusantara Abladi Grup, Vol.1, No 34, 2023.
ELmmy Yuhassariel, 2004, Hak Kelkayaaan Intellelktual dan Pelrkelmblangannya, Jakarta: Pusat Pelngkajian Hukum.
Fadila Hana Nur Andini, 2022, Skripsi: Pelmblatalan Melrelk Telrdaftar Akiblat Itikad Tidak BLaik Telrhadap Melrelk Dagang Telrkelnal : Studi Kasus Putusan Pelngadilan Niaga Nomor 71/Pdt.Sus- Melrelk/2020/PN.Niaga.Jkt.Pst. Melngelnai Selngkelta Melrelk Dagang antara 7 DAYS dan 5 DAYS, Surakarta: Fakultas Hukum Univelrsitas Muhammadiyah Surakara.
Fahim Anugrah, “Pelrlindungan Hukum blag Pelmelgang Hak Melrelk dikaitkan delngan Prinsip Itikad BLaik dalam Prosels Pelndaftaran Melrelk.” Sosial Humaniora Komunikasi, Vol. 1, No.1, 2020.
Fitria Hudaningrum, “Hublungan antara Asas Kelblelblasan BLelrkontrak, Pacta Sunt Selrvanda, dan Itikad BLaik”, Selblellas Marelt Univelrsity, Vol. 1, No.1, 2014.
Krisnani Seltyowati ELfridani Lublis elt all, 2005 Hak Kelkayaan Intellelktual dan Tantangan Implelmelntasinya di Pelrguruan Tinggi, Kantor HKI-IPBL, Kantor Hak Kelkayaan Intellelktual Institutel Pelrtanian BLogor, BLogor.
Lidya Shinta Audina, “Pelrlindungan Hukum Telrhadap Melrelk Dagang Naturel Relpubllic Telrhadap Pelmalsuan Melrelk Di Indonelsia”, Lelntelra Hukum, Vol. 3, No. 3, 2016.
Melli Helrtati Gultom, “Pelrlindungan Hukum blagi Pelmelgang Hak Melrelk Telrdaftar Telrhadap Pellanggaran Melrelk”, Jurnal Ilmiah Warta Dhamawangsa, Vol. 01, No. 56, 2018.
Muhammad Zidanel Pradana, 2025, Skripsi: Pelnelrapan Asas Itikad BLaik Dalam Prinsip First to Filel Pada Selngkelta Melrelk NICEL Dan MICEL (Studi Putusan No. 39/Pdt.Sus-HKI/Melrelk/2024/PN Niaga Jkt.Pst jo Putusan No. 170 K/Pdt.Sus-HKI/2025), BLandar Lampung: Fakultas Hukum Univelrsitas Lampung.
Muhaimin,2020, Meltodel Pelnellitian Hukum, NTBL: Mataram Univelrsity Prelss.
Nadya ELnjellin Kusuma dan R. Rahaditya, “Tinjauan Prinsip Itikad BLaik dalam Upaya Pelrlindungan Hukum Selngkelta Melrelk (Studi Putusan Nomor 3/Pdt.Sus.Hki/Melrelk/ 2022/PN Niaga Mdn),” UNELS Law Relvielw, Vol. 6, No. 2, 2023.
Nanda Dwi Rizkia dan Hardi Fardiansyah, 2022, Hak Kelkayaan Intellelktual Suatu Pelngantar, BLandung: Widina BLhakti Pelrsada.
Nur Adawiyah Harahap, dkk. “Tantangan Pelndaftaran Hak Kelkayaan Intellelktual blagi UMKM selblagai Pellaku ELkonomi Krelatif Di Kelcamatan pancing, Meldan, Sumatelra Utara.” ELduTelch: Jurnal Ilmu Pelndidikan dan Ilmu Sosial, Vol. 10, No. 1, 2024.
Riky Selmbliring. “Keladilan Pancasila dalam Pelrselpelktif Telori Keladilan Aristotellels”. Jurnal Aktual Justicel, Vol. 3, No. 2. 2018.
Rina Arum Prastyanti dan Adnan Telrry Suselno, “Pelrlindungan Hukum dan ELtika BLagi Pelngguna Fintelch Pelelr To Pelelr Lelnding di Indonelsia” Jurnal RelchtIdelel, Vol. 16, No. 2, 2021.
Sulasi Rongoyati, “Pelrlindungan Hukum Hak Kelkayaan Intellelktual Pada Produk ELkonomi Krelatif (Protelction of Intelllelctual Propelrty Rights on Crelativel ELconomic Products)”, Nelgara Hukum, Vol. 9, No. 1, 2018.
O.K. Saidin, 2015, Aspelk Hukum Hak Kelkayaan Intellelktual (Intelllelctual Propelrty Rights), Jakarta, Rajagrafindo Pelrsada.
Peltelr Mahmud Marzuki, 2023, Pelnellitian Hukum. Jakarta Pelnelrblit Kelncana.
Tutu Helrningtyas dkk., "Pelmblatalan Melrelk Itikat Tidak BLaik Dari Si Pelmohon Melnurut Undang- Undang No. 20 Tahun 2016 Telntang Melrelk dan Indikasi Gelografis.” Jurnal Kolabloratif Sains, Vol. 8, No. 10, 2025.
Widi Nugrahaningsih dan Marginingsih, “Kelkuatan Hukum Dari Pelrjanjian BLisnis Delngan Akta Notaris Antara Warga Nelgara Indonelsia Dan Warga Nelgara Asing” Jurnal Administrasi Niaga, Politelknk Nelgelri Jakarta, Vol 11, No 1, 2022.
Yolanda BLellla Puspita dkk, “Ganti Rugi Atas Pelnggunaan Melrelk Yang Melmiliki Pelrsamaan Pada Pokoknya”, Locus: Jurnal Konselp Ilmu Hukum, Vol. 3, No. 3, 2023.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Adelina Damayanti Anggarini, Rina Arum Prastyanti, Widi Nugrahaningsih
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Copyright (c) 2026 by Penulis
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Magister Ilmu Hukum, Fakultas Hukum, Universitas Singaperbangsa Karawang
